If you’re lucky enough to be here in San Francisco with us at the DMA06 show, you’ll feel the buzz we’re making at the CopperKey booth (#2708). Every hour on the hour we’re giving out a iPod Video Player with our DMA06 podcast. And our CEO David Castillo is busy doing media interviews and meeting both with existing customers and partners, as well as many soon-to-be customers attracted by the tradeshow buzz we’re generating with the launch of Bizfusion Prospector and Bizfusion for Salesforce.com.

What people are reacting to is not so much that we have predictive modeling software. It’s that we have predictive modeling software that ordinary marketing managers and executives can actually use in a simple (but oh-so-powerful) Web-based interface. Stop running down the hall to the overworked data analysts in your company! Get on board with Bizfusion and “roll your own” predictive marketing right now.

Peter Vanderlee is Executive Vice President with CopperKey Inc.