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Press room
CopperKey media coverage
Copperkey press releases
CopperKey events
Copperkey press releases
April 22, 2008–
Chris Lynde appointed CEO of CopperKey
August 7, 2007 –
Chris Lynde appointed president of CopperKey
April 26, 2007 –
CopperKey announces appointment of new CEO
December 6, 2006 –
CopperKey boosts sponsorship horsepower for ARCA RE/MAX stock car racing series with BizFusion™ predictive marketing software
November 28, 2006 –
Financial planning company embraces automated predictive modeling for up to 40% boost on direct mail response
October 16, 2006 –
CopperKey launches BizFusion™ Prospector predictive marketing software and demos BizFusion™ for Salesforce.com at DMA06
August 21, 2006 –
Tucson investors back growth of CopperKey's BizFusion™
Media inquiries
For media inquiries, please contact:
Peter Vanderlee
Executive Vice President
CopperKey Inc.
480-633-1966
Jennifer Noxon
Communications Strategist
market2world communications
613-256-3939.
CopperKey blog:
the predictive supermodel
Making Analytics and Modeling a Campaign Standard
July 11, 2007 11:45 PM
By Peter Vanderlee
As companies seek to ensure that their messages are received, marketing strategy is increasingly being driven by insights into unique customer segments or individual customers. Based on this need...
...read more »
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